Starbucks Rolls Out New Identity

So I posted about the new "Starbucks-less: logo a while back. Now, with the mark of Starbucks' 40th Anniversary they have rolled out the whole new identity; new cups, cup holders, and shopping bags.

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Starbucks: What's Past is Prologue

Following my previous post about the new Starbucks logo, I stumbled upon this! lol!
(click to enlarge)

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Starbucks Unveils Its New Logo

Starbucks just unveiled a new logo to commemorate its 40th anniversary.
The name has been removed from the mark and the siren has been taken out of her ring. What do you think?

For a detailed professional opinion and close up, check out this article over at Brand New.

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The Santa Brand Book!

Awesome! I love branding and I love Santa, so you can just imagine how much I'm lovin' this!

The Santa Brand Book by the Quiteroom. Download the pdf here.

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